Formula 1 | Red Bull renews its partnership with TAG Heuer

THEAston MartinRed Bull Racing extends its relationship with TAG Heuer. The well-known Swiss company in the watchmaking sector has collaborated closely with the Milton Keynes team since 2016: in addition to naming the power unit, in recent years it has acted as official timekeeper and supplier of watches. Despite the arrival of Honda, a new engine manufacturer in place of Renault, the partnership is destined to continue.

“We are pleased to confirm the extension of our partnership with TAG Heuer” - he has declared Chris horner, team principal of Red Bull. “Over the past three seasons the TAG Heuer name has become deeply linked to the team's efforts, through the branding of our power units, and also through the company's exceptional global visibility. TAG Heuer has an exceptional history in Formula 1, dating back to the golden era of Grand Prix racing, and we are proud to play a role in continuing it. I believe the team and TAG Heuer are united by a common goal: a relentless pursuit of precision and perfection; I look forward to continuing this research in the years to come”.

Stephane Bianchi, CEO of TAG Heuer and president of LVMH Watch Division, added: “No one better illustrates our motto #DontCrackUnderPressure than Aston Martin Red Bull Racing, with its young and exciting team, its unconventional approach to Formula 1, its incredible experiences and records on the circuit. It was clear to me that the incredible bond between TAG Heuer and Formula 1 should continue through this partnership.".

Making every second count! ⏰💪 We're delighted to extend our partnership with @Day, this year 👉 https://t.co/zQ8SDFnMst pic.twitter.com/2udlFiunMy

- Red Bull Racing (@redbullracing) 4 December 2018